World’s first automated wool handling facility opens in Ravenhall
Elders’ new wool handling business has now commenced operations nationwide, officially launching on Thursday 1 August 2024, at an event hosted at the Elders Wool Ravenhall centre.
Elders now offers an end-to-end service for wool growers with the addition of this wool handling arm which accepts bales through receival centres around the country before processing them at two hubs located close to port zones, in Melbourne and Perth.
The Ravenhall wool centre is the world’s first automated wool handling facility, using autonomous, self-guided vehicles to move bales, while automated, custom-built core lines process wool.
A state-of-the-art show floor provides a high quality experience for buyers, and allows growers and buyers to connect seamlessly.
The centre also boasts significant sustainability credentials, aiming to mitigate greenhouse gas emissions with solar power, renewable energy, LED lighting and energy efficient equipment.
At a launch event attended by wool growers and industry from across the supply chain, Elders CEO & Managing Director, Mark Allison said the new business is an investment in the future of Australian wool.
“We feel privileged to have a 185-year history in Australian agriculture but with this privilege comes a responsibility to continue our legacy by investing time and energy into rural industries and communities to ensure they continue to thrive,” said Mr Allison.
“Elders Wool is the largest single investment in wool handling this century. The decision to launch this business is an absolute vote of confidence for sheep and wool’s bright future in this country.
“I have faith that the sheep industry will work through current challenges and look to new innovations as we have many times before, but priorities at a higher level must first shift to supporting our rural industries.
Image: CEO and Managing Director Mark Allison
“We should be investing in improved services, and greater digital and physical infrastructure throughout rural and regional Australia so that agriculture can continue to make a meaningful contribution to our country’s economy.”
Owner of Banyangah Pastoral Co Ian Shippen attested to the impact of the new business on the Australian wool sector.
"Elders Wool is a major innovation in wool, and it is exciting to see Elders take this step and see the bigger picture. It provides a service, wholly managed by Elders, which allows us to get our wool to auction quickly,” he said.
The Ravenhall National Wool Handling Centre is located in the Horizon 3023 estate, a state-significant industrial area, developed by Dexus. Horizon 3023 has attracted organisations such as Amazon, Hellofresh, Scalzo, Myer, Electrolux, Lululemon and Nike into the City of Melton, providing valuable jobs for residents in one of Australia’s fastest growing cities.